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Tuesday, April 24, 2007

Bill Gates Hates Apple Ads

Recently Bob Garfield, from AdAge, got to interview Bill Gates during the Corbis Creativity 2.0 panel in Manhattan. Garfield asked Gates about a number of topics from Vista to IPTV. He also tried to get Gates to comment on a very sensitive topic... Apple's "Get a Mac" advertising campaign. The campaign features actor/author John Hodgman who looks like Bill Gates and personifies a PC.

As you can imagine, Bill Gates is not amused by the ads. Here's the portion of the interview transcript where Garfield asks Gates about the ads. Enjoy:

GARFIELD: I want to ask you one more thing: Those Mac ads -- how do you feel about the John Hodgman character?

GATES: I can't comment on someone else's ad.

GARFIELD: OK ... but he's you.

GATES: Yeah, I'm not gonna comment on someone else's ad.

GARFIELD: OK, well, Bill Gates, thank you so much for joining us.


GARFIELD: Can I just have a clean goodbye?


GARFIELD: OK, can you just say goodbye? Thank you or goodbye or something like that?

GATES: Goodbye.

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