Wednesday, January 02, 2008
Customers would pay a fee to download titles viewable on computers, iPods, iPhones and presumably Apple TV devices that would expire after a short window of time. Netflix, Amazon.com and Blockbuster's Movielink are competitors in this space.
Wal-Mart, however, has thrown in the towel. Wal-Mart.com quietly pulled the plug on its video download service late last month as Hewlett Packard decided to discontinue the back-office technology that powered it. The service, popular with studios because it offered variable pricing, struggled with compatibility issues. Wal-Mart downloads could not be burned to DVDs or watched on video iPods.